Gitz Pizza

Client Requirements

Ecommerce Capability:

• Expectation: Create an online ordering system, a menu management system and a payment system with a hardcore easiness for the customer.
• Proposal: We incorporated With WooCommerce for the online ordering system, where customers can easily take simply the menu, fill the cart and checks out successfully. The system has multiple payment options like pay(make payment) by cash on delivery.

Location Selection:

• Expectation: Give the customers the ability to pick up the order from the desired location or provide delivery in that locality upon request.
• Proposal: We included a location selector feature where the users can select from different Gitz Restaurant’s location(s) for delivering their orders. This ensures that the order is delivered to the most Gitz Pizza outlet, therefore increasing efficiency of service.

Menu Customization:

• Expectation: Provide a wide range of menu and allow variation in size, toppings and other additions of the pizza related products.
• Proposal: A comprehensive menu page was created which includes the types of pizzas available including the options for the size of the pizza, toppings on the pizza as well as other items to put on the pizza. Each menu entry contains appetizing images and texts to encourage the clients.

Promotional Discounts:

• Expectation: Decrease the risk of losing potential customers and increase sales chart by including some special offers or promo codes.
• Proposal: A features – “Current Promotions” section was added on the main page and “Current Promotions” pages for the existing promotions. This feature enables Gitz Pizza to reach out to customers concerning offers and discounts available.

Promotional Offers:

• Purpose: To draw attention to promotional events in order to increase sales.
• Approach: A “Fantastic Offers” section has been added to the homepage, as well as other pages dedicated to the current promotions. With this Gitz Pizza company is able to offer customers special deals and discounts more effectively.

User-Friendly Design:

• Purpose: Design a friendly and beautiful descriptor that adds value to the users.
• Approach: A modern and responsive website with clean design structure and easy navigation and appealing color combination was created. The site was also made mobile friendly to ensure that all platforms provide similar experience to the users.

SEO and Performance Optimization:

• Purpose To make the website search engine friendly and also to have better loading speed.
• Approach: SEO strategies which included keyword focus, meta, and alt images tagging were carried out. Site was also boosted through the use of caching, image, and coding efficiency.

Order Tracking:

• Requirement: Enable order placement and keep the customer informed on order status till delivery.
• Solution: Provided capabilities for order tracking that enabled providing the status of the order in real time. Customers are able to view the status of their order via the website with ease.

Contact and Support:

• Requirement: Include ways of reaching out to the customers and support them.
• Solution: Created a contact us page with different methods like calling, emailing or filling a contact form on the website. Also live chat tool was provided for quick and effective service to the customers.

Solutions Provided

1. Integration of WooCommerce

• Custom Product List: The Menu System was designed and developed using Woo Commerce which allows Gitz Pizza to handle various types and sizes of Pizzas together with the different toppings and other add – ons. Each item comes with detailed description, picture and price.
• Payment gateways: Different means of payments were incorporated including credit cards, debit cards and payment on delivery. All these payment transactions were ensured to be carried out over the internet in a safe manner via the use of SSL technology.
• Order Management: The order management has been made effective where in the backend the admin is able to view, administer and monitor direct consumer orders. There are timers who update orders as they are transferred and these are email confirmations to customers upon requesting for orders.

2. Location Selector

• Interactive Location Selector: The functionality of selecting a location was also introduced on the home page and the check out page in the users of Gitz Pizza getting access to going through several other locations.
• The Service is Comparative: The system was made in such a way that only the menu and delivery option for the location closest to the user and selected by them will be available. This reduces the wait period and increases delivery efficiency.

3. Menu Customization

• Product Variations: WooCommerce product variations were implemented to facilitate the different sizes of pizzas and the different urst styles. Through an intuitive design of the interface, users can choose size and cut of the crust and select the toppings they would like in addition to the basic offering.
• Add-Ons and Extras: Customers were given the option of extras like the extra cheese, premium toppings and special sauces. This sort of flexibility improves the ability to place orders since everyone is able to personalize their orders.

4. Promotional Offers

• Promotions Section Appearing on the Homepage: I designed a suitable area for the homepage whereby ongoing promotions and other special offers are placed for quick access by the visitors of the site. This section receives attention from the clients and is constantly filled with fresh offers among others.
• Discount Codes and Coupons: A plugin is enhanced in WooCommerce to manage and allow Gitz Pizza to disseminate coupon codes by items or orders. At the time of payment, the coupons are simply accepted.

5. Easy-to-use Navigation

• Responsive Design: Created convenient optimizing range of the web site in a way that it can be accessed comfortably with almost any device The mobile design incorporates a wide range of mobile devices such as smartphones and even tablets. This enhances the usability of the website to users as well as their satisfaction.
• Modern Aesthetics: A modern approach that involves a simple design with a pleasing color, quality photos is employed. Important features like navigation menus, action buttons, and phone numbers are well organized to facilitate their use.

6. Marketing and Advertising Activities, SEO and Performance Building Measures:

• On-page Optimization: Many best practice SEO tactics were carried out including the optimization of product title names, title meta tags, etc image alt texts. Attended to the search engine algorithms in the way the content was presented.
• Performance Improvements: Several techniques, which included the use of caching, image optimization and code reduction were put in place for no load going beyond a few seconds. There are systems put in place to check on the speeds of the website to ensure that they remain at competitive levels.

7. Order Tracking

• Status of the Order: Order tracking facility was developed, integrating the means for the customers to check orders from the moment of placing it until the order is delivered. In addition to other progress keeping systems, customers receive automated mails to update the customers on the status of the order.
• Order Tracking Interface: Order Tracking interface enables customers to check the status of their order using the order number by just a click of a mouse.

8. Contact and Support

• Contact Us: A contact us section with several options such as contacts, email and contact forms was designed
• Live Chat: Allowed live chat option to offer on spot help to the customers.